DISCOVER GEROVITAL HISTORY: GEROVITAL H3 EVOLUTION LINE


Gerovital H3 Evolution has been launched on the market in 2010 as a new cosmetic line with a triad of innovative principles.

Research in the field of molecular biology has clearly shown that there are three key processes that lead to skin aging:
  • Photo – Aging (the oxidative stress on the skin of the UV rays)
  • Free radicals which cause structural and functional mutations of the cellular membranes, the alteration of polyunsaturated fatty acids, of proteins and cellular DNA
  • The mitochondrial diminished capacity of generating and stocking energy in the ATP molecule

Mechanism of action

Gerovital H3 Evolution range is especially designed to tackle all three biological mechanisms that lead to the aging of the skin and to stop their long-term effect. Gerovital H3 Evolution uses three active principles:
  • SOD, also called “The Anti-Aging Super-Enzyme”, ensures the skin’s firmness on a long term, acting against the oxidative degradation and protecting the fibroblasts, the collagen and elastin protein chain responsible for the skin’s elasticity. SOD is the most active antioxidant enzyme, of natural origin.
  • The TRYLAGEN acts against the wrinkles and ensures a softer, more elastic skin, stimulating the production of new collagen and elastin fibers, offering support for synthesis.
  • GP4G regenerates the skin from within, as a source of pure energy which supplements the diminished capacity of the cells to regenerate and stock energy


The products of the Gerovital H3 Evolution range are structured on two age groups, to better respond to the specific requests.
The products meant for women aged 30+ fight against the first aging signs: the fine lines around the eyes and mouth, eye pouches and dark circles, the loss of skin’s brightness. The composition of these products is light and offers immediate comfort and a lasting hydration.

The products meant for women aged 45+ are especially created to solve more complex skin problems caused by photo-aging and the diminishing estrogen production around menopause: accelerated loss of skin elasticity, deep wrinkles’ formation, dark spots occurrence. The products from this range are rich in nutrients and offer an emolliating feeling, a long lasting hydration and a visible increase in the skin tonus

Find the entire range of Gerovital H3 Evolution products to purchase online at romanian store:
markastore.com

DISCOVER GEROVITAL HISTORY: GEROVITAL H3 LINE


Professor Doctor Ana Aslan has developed the Gerovital H3 (considered by many to be the pioneer of anti-aging medicine) and firstly introduced it in 1957, at the 4th International Gerontology Congress in Verona, Italy. Scientists and researchers from the US, UK, Germany, Italy, Austria, Japan and Romania have subsequently studied and analyzed Ana Aslan’s treatment and confirmed its anti-aging properties. In the 60s the Gerovital H3 treatment has been acknowledged as scientific, medical and cosmetic breakthrough, a highly valued anti-aging treatment. Ana Aslan later developed the Anti Aging cosmetics line.


In 1966, Prof. Dr. Ana Aslan registered a patent for Gerovital H3, as part of a comprehensive geriatric program. The program aimed health, beauty, vitality and mind and was a combination of rules of life and physiological treatments to compensate for shortcomings that come with aging.

Gerovital H3 Prof Dr Ana Aslan Cosmetic Line is part of this program designed to tackle skin problems that come in womens’ 40s. The basic principle is to supply skin with those components and boost those processes which help mature skin look and feel younger.
The duet Emollient Moisturizing Day Cream and Nourishing Night Face Cream has been launched in 1967 by the Farmec Cluj Napoca cosmetic factory.
                                                                         

According to Mrs Mariana Schenker, senior researcher at Farmec, “Gerovital H3 is a breakthrough in anti-wrinkle creams”. “Forty years after the patent, the concept is still original. But we can not ignore the fact that in these 40 years the understanding of the mature skin has reached new dimensions. New and effective ingredients have been discovered. Therefore, as the custodian of the Gerovital brand, it is our duty not to let Gerovital H3 prisoner of the time it was invented.”

The first adjustment to the Gerovital H3 formula was a consequence of international regulations. The main "anti-aging" ingredient, procaine, was banned internationally (please read our blog for more info) in 1996. Under these circumstances, the formula had to be redesigned in Farmec laboratories, introducing the only derivative of procaine (PABA) internationally accepted along with other active ingredients so that performance of the Gerovital H3 line had not been compromised, but enhanced.
 
The Gerovital H3 Eye Cream was another important milestone. The sensitive area around the eyes first shows the signs of aging. And it needs to be addressed with specific anti-wrinkle products.
The eye cream is actually the first anti-wrinkle product used by most women. The Gerovital H3 Anti-Wrinkle EyeContour Cream had been design around the classical Gerovital H3 concept.
New products had been added to the line as a natural process: daily cleanser, toner, face mask and exfoliating cream.

The most notable change for the GerovitalH3 Line was the release, in 2006, of a new face care duet, moving forward the classical one invented by Mrs Aslan. Prof. Aslan left a cream addressing age 40+, when aging problems are already visible. It was so perfect for mature skin (40+) that was „unacceptable” for the 30 years old complexions. But starting 30’s we should begin prevention.

The new, up to date, duet is the Gerovital H3 Lift (Intensive Moisturizing Day Lift Cream and Replenishing Night Lift Cream). It is addressed to both mature skin and delaying signs of aging. A new effective ingredient with a lifting effect has been added to the Gerovital H3 formula.
Clinical tests show that after 28 days of using Gerovital H3 Lift products:
•          Wrinkles smooth up to 84.2%.
•          Skin suppleness is enhanced up to 94.7%.
•          Hydration is increased up to 53.8%.
•          Lifting effect is increased up to 43.37%.
•          Firmness increases up to 42.37%.
•          Significant rejuvenating results appear


Active ingredients and natural plant extracts have now been added to the Gerovital H3 original formula for immediate and long lasting effects:
Sodium Hyaluronate - Improves skin moisturizing and suppleness.
Elastin - Helps keep the skin flexible and tight.
Collagen - Improves skin moisturizing and suppleness.
Sepilift – Regenerates elastic fibers of the epidermis.
Lecithin - Reduces flaking and helps restoring suppleness.
Avocado Oil – Rejuvenates, heals, nourishes.
Calendula Oil - Has a strong healing and anti-inflammatory effect on skin. It activates blood circulation and contributes to tissue regeneration.
Cocoa Butter - Is an excellent emollient and a valuable moisturizing agent.
Cucumber Extract - Helps and prevents the appearance of wrinkles.
Vitamin A - Accelerates cell renewal, stimulates collagen production, helps reducing wrinkles and fine lines.
Vitamin E - A very effective antioxidant, helps cell regeneration and removes the formed “free radicals”.
Fatty Acids (Vitamin F) - Nourish and help lubricate skin cells.

You could buy any Gerovital product from markastore.com  - Romanian store

ROMANIA USES LEGACY OF BRUTAL DICTATOR IN ANTI-AGING CAMPAIG

Great article about Gerovital history

By NORIKO AKIYAMA/ The Asahi Shimbun GLOBE



It is said that once a person attains power, they begin to seek immortality.
His communist regime overthrown in the 1989 revolution, quickly followed by his execution, Romanian dictator Nicolae Ceausescu lives on in an anti-aging research institute formed by his totalitarian government that is still in operation in the central European republic.

The Ana Aslan National Institute of Gerontology and Geriatrics is located in Otopeni, a 20-minute drive from the capital city, Bucharest, and is comprised of a medical clinic, accommodation facilities and more on a site spanning 11 hectares.
On a recent summer day, a gathering of elderly patients were found lined up outside the clinic. A 77-year-old man said he traveled for more than two hours to the institute from Brasov.
"I was in bad physical shape overall, so I've been receiving treatment for 14 weeks," he says. "I had aching joints all over and had to use a walking stick, but I don't need it anymore."
There are others who do not suffer from pain, but come here to receive injections and medication in the hope of stemming the aging process. The waiting list is several months long.
The research center is considered one of Ceausescu's pet projects. A flier published by the Romanian National Tourist Office states that his wife Elena had demanded the development of a drug that would provide immortality. Immortality was never in the cards for Elena Ceausescu--she was executed by firing squad with her husband on Christmas Day in 1989 after a speedy trial where they were found guilty of genocide and of amassing wealth.
In the early 1950s, Ana Aslan (1897-1988), a gerontology specialist who became the institute's first director, took the anesthetic procaine and added elements to it such as sulfur and sodium to create a drug called Gerovital H3. Her drug is still central to anti-aging research and treatment in Romania today.
The institute's medical director, Gabriel Prada, 54, asserts that the drug's primary component procaine neutralizes active oxygen, thought to be a prime cause of aging. Although it has not been approved in the United States or Japan, Prada is adamant about Gerovital H3's benefits.
"Its effects have been confirmed over many years of practical use," Prada says. "We are using it to achieve health and long life."
Each year, the institute is visited by more than 60,000 people who wish to be treated with Gerovital H3.
So why did Ceausescu place so much importance on this institute?
"It was because it was a great means of acquiring foreign currency," says secretary-general Mariana Popistasu, 55, who has been in charge of the institute's administration and accounts since 1975. "During the 1970s, it brought in as much as $6 million (469.9 million yen) annually."
Famous names from around the world have received Aslan's anti-aging treatment. According to the institute, they have included Hollywood legend Marlene Dietrich, world leaders such as U.S. President John F. Kennedy and French President Charles de Gaulle, and artist Salvador Dali.
"When they came, the secret police provided tight security, and all staff except for a select few were prohibited from looking at them, even from a distance," Popistasu says.
Still, the presence of many of the institute's famous clientele remains if you know where to look.
An extravagant clothes chest donated by former Philippines President Fernando Marcos and his wife, Imelda, sits in Aslan's former living room, while a guestbook features the signatures of Guatemalan Nobel Prize in Literature winner Miguel Angel Asturias and other luminaries.
How far did Ceausescu take his pursuit of immortality?
Institute staff were reluctant to answer this question, unanimously stating "I don't know."
"The secret police were all-powerful back then, so much remains shrouded in mystery," Prada says. "Most documentation was scattered and lost in the 1989 revolution."
However, Ceausescu was obsessive about his public image. Although he was in his 70s in the closing days of his regime, nearly all pictures of him shown to the public depicted the dictator on his early 40s.
"The Ceausescus had natural water that had supposed health benefits flown in by helicopter," says Shigeo Mutsushika, 60, a University of Shizuoka professor and expert on international politics who studied in Romania for seven years until 1985.
Despite this, the institute's budget was slashed in the 1980s.
"I don't know how much of this is true," Prada says. "But Elena was a scientist herself, and there's a theory that she was jealous of her contemporary, Dr. Aslan."
After enduring a period of great upheaval following the Romanian Revolution of 1989, the institute has seen its revenue from treatment and accommodation finally stabilize in recent years. Furthermore, from 2011, the Romanian National Tourist Board has been using the Ceausescus prominently to promote anti-aging tours designed to attract Japanese.
The board feels that Ceausescu, the leader of a brutal and repressive communist regime, and his wife make useful mascots of a sort for their advertising campaigns. There are obvious concerns that the use of their name may present an undesirable impression. Nevertheless, the image of this immortality-seeking dictator is alive and well more than two decades after his ouster and execution.
* * *
MEMO: According to world health statistics compiled by the World Health Organization, the countries with the longest life expectancy out of 193 surveyed in 2009 were Japan and the Italian Peninsula's Republic of San Marino with an average of 83 years old. Nine nations, including Switzerland, Spain, Singapore and Italy, were tied for third at 82. Romania's average life expectancy was 73.
Elsewhere, the country with the shortest life expectancy was the southeast African state of Malawi at 47 years old. Five countries were tied for second at 48: Afghanistan, Zambia, Lesotho, Chad and the Central African Republic. A high infant mortality rate tends to bring down average life expectancy, and countries suffering from political instability and unsanitary conditions ranked the lowest.
Even Japan's average life expectancy, which has remained at the top of the world rankings, hovered around the 40s for men and women prior to World War II, and only came to exceed the age of 50 in 1947. In 2010, the figure was 79.55 years for men and 86.30 for women, and it is predicted to rise to 84.19 for men and 90.93 for females women in 2060.
The global population over 80 years old is predicted to almost quadruple by 2050 from a total of 395 million in 2000.
Gerovital Products from Romania on: http://www.markastore.com

GEROVITAL PRODUCTS ON CHIRISTMAS SALE


Choose your favorite Gerovital product on sale at www.markastore.com - our partner Gerovital Romanian Shop.






  • More than 100 products on sale. 
  • Quick dispatch and worldwide delivery
  • Safe packaging in strong cardboard boxes.

GEROVITAL H3 HISTORY

First Gerovital H3 Cream produced at Farmec Cluj was done in 1967 following the special Ana Aslan formula.


Gerovital H3 Face Cream -1967



NEW IN APRIL: THE ASLAVITAL MINERALACTIV LINE

Goji Berry, one the most powerful anti-age nutrient in the world has been incorporated to the formula of the new Aslavital Mieralactiv line, launched by Farmec SA on 1st of April, replacing the classic Aslavital Line.
Products of the range are hypoallergenic, parabens and colorants free and address both young (age 25+) and mature (age 45+) complexions.
This new line has 12 products ideal for sensitive complexions.

NEW: GEROVITAL H3 EVOLUTION HYALURONIC ACID AMPULES

Now you can reduce wrinkles and fine lines with this revolutionary intensive treatment launched by Farmec SA in February 2012.
10 days of treatmentThe Gerovital H3 Evolution Hyaluronic Acid Ampules contain a serum rich in Superoxide Dismutase and pure liposome Hyaluronic Acid, with intensely moisturizing effects and a dual action, restoring the skin’s water reserves and reducing transepidermal water loss.The anti-age effect is also enhanced by Superoxide Dismutase which has a protection role both for the collagen and elastin fibers and for the hyaluronic acid. Used regularly, the product visibly reduces deep wrinkles.For long-lasting effects, apply this treatment every month. Pour the ampule content into the palm of your hand and apply on the freshly cleaned skin by gently massaging it. Once the serum is absorbed, apply the daily care cream from the Gerovital H3 Evolution Prof. Dr. Ana Aslan line.

Hyaluronic Acid is the core substance forming the extracellular matrix and has the capacity to bind large quantities of water, being directly responsible for the skin moisturizing level. The liposomes with Hyaluronic Acid are absorbed into the skin where they release the sodium Hyaluronate which binds a large quantity of water in a tridimensional network, highly increasing its volume. Thus the wrinkles are filled from the inside and are smoothed and the skin becomes firmer. The combination with the high molecular weight pure Hyaluronic Acid ensures the creation of a protective barrier for the skin, which prevents transepidermal water loss.
SOD Superoxide Dismutase Concentrate of high purity is one of the most active and stable antioxidant enzymes of natural origin and it was proven that when applied externally it penetrates the horny layer and restores the antioxidant balance of the epidermis and skin. Superoxide Dismutase has protection and prevention action. By protecting the hyaluronic acids, the collagen and elastin fibers from the oxidant free radicals, the lipids from the lipoperoxidase activity, SOD delays the signs of skin ageing: wrinkle appearance, dehydration the appearance of pigment spots and loss of elasticity.

GEROVITAL H3 EVOLUTION LINE was specially designed to slow down and couteract the long-term effects of all 3 mechanisms of skin aging, using 3 active principles:
SOD (Superoxide Dismutase) also called "the anti-aging super-enzymes" plays a critical role in the defense of cells against the toxic effects of oxygen radicals. Ensures long-term skin firmness, acts against oxidative degradation and protects fibroblasts chains of collagen and elastin proteins which are responsible for skin elasticity. SOD is the most active naturally occurring antioxidant enzyme.
Trylagen is a combination of active peptides and proteins. It provides an efficient treatment to restore the collagen levels of both young and mature skin. Maintains an adequate long-lasting collagen function that will ensure a healthy and youthful skin. Trylagen acts on 3 main functions:

  • Collagen boosting
  • Collagen organization
  • Collagen protection
GP4G (diguanosine-tetra-phosphate) is a unique plankton extract that energizes and protects skin from environmental stress, and enhances maintenance and repair. It is also offers a new way to increase cellular defenses against UV stress. 

Usage: Get the serum entirely at the bottom of the ampule, and then place it with the breaking point forward.
For hand protection, wrap the ampule in a tissue before breaking it!
Use the ampules in the morning or in the evening in a 10-day treatment sessions. Pour the ampule content into the palm of your hand and apply on the freshly cleaned skin by gently massaging it. Once the serum is absorbed, apply the daily care cream from the Gerovital H3 Evolution line. For long-lasting effects, apply this treatment every month.

GEROVITAL PRODUCT OF THE YEAR 2011 ON MARKASTORE.COM

Gerovital Plant FORTE - Eye Defence Cream

 

Anti-Wrinkle. Eye Brightener. Dry, Sensitive Skin.

WHO IS IT FOR
Illuminate the eyes and rejuvenate the skin with this moisturizer. Dry, sensitive skin.
WHY DO YOU NEED IT
Fades away fine line and reduces wrinkles around eyes. Prevents premature aging and fights free radicals. Nourishes and infuse moisture. Revitalizes, improves tonus and smoothes while showing bright eyes and ageless skin.
HOW TO USE IT
Every day, morning and evening, after cleansing and toning, massage gently the cream around eyes.
WORKS WELL WITH
KEY INGREDIENTS
Elastin and Sepilift vanish away the fine lines and decrease wrinkles.
Vitamins A and E block free radicals damages.
Squalene, Cocoa Butter and Marigold Oil regenerate and hydrate.

Check the product on http://www.markastore.com

CHRISTMAS SALES ON EVERYTHING

Staring with November 30 the Christmas Sales Campaign is online. Every product from http://www.markastore.com is reduced. The campaign is limited by actual products stocks and the finish date is December 27th.
You can find very good prices for Gerovital Professional Series, Gerovital Evolution Series  and Elmiplant products but the most important is that ALL products are discounted. 
Starting from this year you can buy and sent Gift Certificates to your friends and families as a Christmas present.

AGE and DEPRESSION. THERAPY.

Depression represents one of the major problems as the years go.
Depression is a syndrome, a series of symptoms, involving physiological, emotional and cognitive transitions.

Depression Symptoms.
Diagnostic and Statistical Manual of Mental Disorders of the American Psychiatric Associations established a list of symptoms for depression breakdowns:
- change in food appetite;
- modifications in body weight;
- sleep disturbances;
- body constrictions and delayed kinetic responses;
- fatigue and lack of energy;
- anxious, fearful, tense and nervous states;
- memory and concentrations disorders;
- dislike, indifference and aversion for any kind of activity;
- tendency for guilt;
- thought or attempt of suicide;

The presence of 5 symptoms (of 10) shows depression.

Risk factors for Depression.
Principles that increase the occurrence of depression in the elderly include: being female, unmarried (especially if widowed); stressful and solicitant life events; deficit of supportive social network. Having physical conditions like Stroke, Hypertension, Atrial Fibrillation, Diabetes, Cancer or Dementia further aggravates the risk of clinical depression.

The risk factors often see in seniors are:
- certain medicines or combination of drug;
- other disorders and illnesses;
- social disconnection and living alone;
- recent loss of loved one;
- presence of a chronic and severe pain;
- deterioration of the body image (from amputation, cancer surgery, heart attack);
- previous history of depression;
- family cases of major depressive disorders;
- fear of death;
- past suicide attempts;
- substance abuse;

In younger years, depression is ignored. Both physician and patient are concerned about physical diseases.
But, in the old ages, depression develops within a complicated and complex clinical and social context. The patient frequently experience 2, 3 or even more maladies; most of these are related to body infirmity. Also, a fundamental cause for depressive states is that the social relationship doesn’t exist anymore due to the death of a spouse, retirement and/or relocation of residence.
Studies issued that at least 30% of old people are depressive. Others claimed a higher rate – 50%. The percentage progresses as the age increases.
But, these disturbances often remain undisclosed, being hidden under physical sickness. Although, the science and diagnosis expanded to unexpected and remarkable limits, many directions in depression are still unknown.

Age, Illnesses and Depression
Depression in seniors is not considerably different from adult’s depressive state.
But, in the late-life it coexists with multiple medical illnesses and disabilities. The somatic age collapses (cardiovascular, digestive, respiratory, weight loss) set a lot of inquiries for establishing a correct analysis and diagnosis.
Any depressive symptom may undermine life’s quality and life itself. So, a therapy is mandatory.

In 1945, Dr. Aslan started to treat with Procaine injections the patients with painful Arthritis, for healing their joints pain. Many patients showed an improved memory status, less depression, increased energy and a general well-being condition.
These conclusions determined her to continue to study the effects of Procaine on thousands of patients. She realized that by adding an antioxidant to Procaine, the effects were better. So, she did that and she called the improved formula ‘Gerovital H3’. From that period, Gerovital H3 was included on Pre-Geriatric and Geriatric class of medicines and considered a rehabilitator for the aged ones.

Gerovital H3 – Anti-Depressive Therapy

Gerovital H3 improves cells metabolism and has regenerative effects on mental and physical functions of the body. It ameliorates concentration and vitality; it reduces body inflexibility, enhances well-being and acts as an antidepressant.
Gerovital H3 represents a reversible inhibitor of the brain enzyme MAO (Monoamine Oxidase), the substance that increases with age and breaks down neurotransmitters, having so a destructive affect on brain function.

Beginning at 40, for fighting against aging and to prevent chronic ailments, it may be started a precautionary therapy,

PROTOCOL for PREVENTION (Pills Management).
2 tablets/day for 12 days; then, a break for 2 weeks.

- 1 Gerovital H3 pill in 2 hours after breakfast (ex: breakfast at 08.00am, pill at 10.00 am);
- 1 Gerovital H3 pill in 2 hours after lunch (ex: lunch at 12.00, pill at 04.00 pm);

In one year, the schedule consists in 5 series of 25 pills with appropriate breaks.
The plan can be changes to 6 series, if required.

To increase the regenerative actions, the therapy may combine pills with injections.

Gerovital H3 injectable therapy consists in 1.5-2.0mg/kg of body weight. This dose is one per day. This signifies 1 vial (ampoule) of Gerovital H3 per day.

PROTOCOL for REGENERATION and CURE (Pills & Injection Management).

- 3 Gerovital H3 injection/ week for 4 weeks;
- 2 weeks break;
- 2 Gerovital H3 pills/ day for 12 days;
- 2 weeks break;
Then resume the plan.http://www.blogger.com/img/blank.gif

Any other procedure or dose must be decided by the physician. The schedule must be adapted by taking under advisement the patient’s particularities: age and associated diseases.
If the patient forgets to one dose or more, the therapy should be lengthened.
Do not change the dose or schedule by your own decision.
Consult your doctor whenever considered necessary.
Consult your doctor if you think the drug effects are too high or to low.

Buy Online: http://www.markastore.com Official Online Romanian Gerovital products retailer

next: Arthritis and Gerovital H3.